What services does Tilma Group offer to destination managers?

Tilma Group provides a comprehensive suite of services for destination managers, including Destination Management Planning (DMP), visitor servicing reviews, tourism product audits, and strategic activation. They also offer specialized support in experience design, such as agritourism and nature-based tourism development, and capability building through mentoring.

Does Tilma Group specialize in rural and regional tourism development?

Yes, Tilma Group is a specialist consultancy dedicated to rural, regional, and remote Australia. Their team focuses on creating sustainable, community-led visitor economies that reflect the authentic character of regional communities.

How does Tilma Group assist with Destination Management Plans (DMPs)?

Tilma Group develops practical, implementable Destination Management Plans and tourism strategies backed by data and community consultation. Their approach ensures that strategies are not just visionary but also implementable, focusing on social, economic, and environmental benefit.

Does Tilma Group provide mentoring for tourism teams and Councils?

Yes, Tilma Group offers tailored mentoring and coaching for destination managers and tourism teams (as well as for tourism businesses and farmers interested in agritourism). Their mentoring is designed to build confidence, provide strategic clarity, and develop leadership skills within local government and regional tourism organizations.

What is Tilma Group’s approach to sustainable tourism?

Sustainability is at the core of Tilma Group’s mission. They advocate for responsible tourism that protects natural assets and respects local culture. As part of their commitment, they donate 1% of their profits to support rural communities' resilience to climate breakdown.

Cristy Houghton 11/6/17 Cristy Houghton 11/6/17

How to embrace your region's Indigenous community in your event

As a way for the Gold Coast 2018 Commonwealth Games to meaningfully include Aboriginal and Torres Strait Islander peoples, they has done something no other major sporting event in the world has done: develop a Reconciliation Action Plan (RAP) to leave a lasting and meaningful legacy for Indigenous Australians beyond the traditional inclusion of culture in Opening Ceremonies.

Cristy Houghton 9/27/17 Cristy Houghton 9/27/17

A special relationship: events and tourism

Events and tourism destinations may have different objectives, but the No.1 goal should be for them to work together to create LOYAL event and destination ADVOCATES.
Read on about Linda Tillman's presentation on the special relationship between tourism and events at the Australian Event Symposium.

Cristy Houghton 7/19/17 Cristy Houghton 7/19/17

Easy digital content marketing tips

Tips about how to write and plan content and who for, insights into social media platforms and trends, SEO, how to write blogs, and leveraging partnerships.
A ton of useful info packed into one blog - we didn't want to break it up because it's all from a digital marketing workshop provided by our regional tourism organisation for free!

Cristy Houghton 6/3/17 Cristy Houghton 6/3/17

How to leverage Tourism Australia’s approach to digital

Want to know how you could leverage Tourism Australia to get more attention for your tourism business - read on for tips from the horse's mouth.

(IC: Tourism Australia)

Cristy Houghton 7/18/13 Cristy Houghton 7/18/13

Tourism and Events Excellence Conference

Regional tourism was front and centre at the Tourism and Events Excellence Conference, with key discussions on growth, workforce, and collaboration. Tilma Group’s Linda Tillman shared how partnership-driven strategies helped put Junee on the map.