Tourism sector audits that drive smarter development

When regional destinations want to grow a specific area of their tourism offering, it starts with a clear picture of what already exists - and what’s missing.

Tilma Group provides sector-specific tourism product audits that help regions understand their current landscape and uncover strategic opportunities for growth. Whether you're looking to develop regional events, agritourism, Aboriginal tourism or nature-based experiences, our audits deliver insights that support smarter planning, bundling, investment, and funding.

Our tailored audits and analysis reveal:

Existing experiences, events, and operators
Gaps in the visitor journey or product offering
Opportunities for packaging and bundling
Infrastructure and service limitations
Feasibility for new experiences or developments
Alignment with market trends and strategic priorities

We work closely with local stakeholders to ensure that the audit is relevant, place-based, and actionable. These insights can directly support destination management planning, grant funding applications, or feasibility studies for future investment.

We specialise in auditing and development for key tourism sectors, including: