Capability Building
We work with regional and rural tourism operators to develop a strong, collaborative and resilient local tourism industry.
What we offer
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We codesign training and development programs that support a region’s businesses to grow and enhance their experience offering, service quality and marketing effectiveness.
We are accredited trainers, and experienced in developing online, face-to-face and hybrid training programs using contemporary, user-friendly Learning Management Systems and frameworks.
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We gain great satisfaction in using our years of experience to support regional destination managers to grow and develop as a steward of their destination.
We offer mentoring services that provide for accountability, idea generation and a sounding board. This helps destination managers join the dots and gain clarity on strategic direction and priorities to drive success.
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We provide one-on-one mentoring for tourism business owners, managers and staff allows us to share our depth of knowledge and experience in the industry.
We customise to the needs of the client, and offer mentoring in areas such as:
Business planning and risk resilience
Experience enhancement
New experience development
Business fundamentals (such as accessibility, sustainability and accreditation)
Agritourism – mentoring farmers on how to successfully diversify into tourism
Collaboration, bundling and packaging
Marketing fundamentals
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Linda Tillman is regularly sought after to present at national, state and regional conferences, and to design and deliver webinars.
Her holistic knowledge of all facets of regional tourism development enables her to speak engagingly on a wide range of topics useful to destination managers, tourism operators, and event organisers, such as regional tourism development, leveraging events, grant writing, and marketing tactics.
Case studies
See recent examples
East Gippsland guides to help businesses and community groups identify ways to leverage events for financial gain, and help event organisers maximise benefits for the community from their events.
Webinar: Strategies for Councils to maximise social and economic benefits from events
Conference presentation: How regional events create impact
Client outcomes
Our coaching and training is aligned with demand for meaningful and transformational travel experiences.
Our holistic breadth of experience across the Australian tourism landscape enables us to refer to inspiring best practice case studies and resources.
Testimonials
“I am so appreciative of the efforts you have made with mentoring our members. They have just soaked up your expertise and knowledge.”
Judy Quodling, Industry Development Officer, Experience Gold Coast
“As newcomers to the tourism industry, we have been fortunate to have been mentored by Tilma Group. Linda and Kushla are absolute pros, their depth of knowledge and experience with a huge array of tourism offerings has been a huge contributor to our early successes. We highly recommend Tilma Group’s invaluable support if you are a new or even seasoned tourism business. The opportunities we have been afforded and the borrowed confidence in our new endeavours has been first class.”
Rachael Lang, Diamondvale Estate, Granite Belt, QLD
“I have had the great pleasure of being mentored by Linda Tillman. She is filled with enthusiasm, foresight and encouragement. She made me feel very comfortable when asking her any questions and her knowledge of marketing is tremendous. Linda helped me look outside the square on many occasions, and helped me bring our business plans up to date to meet current consumer demands. She was very understanding and patient with me while I grappled to update my skills and better our twenty-year-old business. Linda would prepare and guide me through a step-by-step action plan to achieve numerous upgrades to our business plan. The following year saw us experience the best year’s turnover in nine years.”
Susan Wilkings, Bayside Wake Park, Logan QLD
“Thank you for delivering our recent grant writing workshop to help our region’s operators in being grant ready. Your experience in securing funding for regional visitor economy stakeholders is clear. It was a pleasure working with you and we appreciate your expertise!”
Tash McQueen, Destination Sydney Surrounds South, NSW
Connect with us
Book a discovery call to discuss your challenges and project needs.
Experience Gold Coast