Strategy Implementation Support
The City of Warrnambool is one of Tilma’s clients who are committed to activation of their strategic plan (which we love!).
Tilma worked closely with City of Warrnambool’s Events Team, and industry and community stakeholders to co-develop an events strategy. We then supported the team’s implementation of their strategy via workshops at six-monthly intervals over the first year. These workshops helped the team address any roadblocks, provided advice on how to move priority projects forward, and also recognised and celebrated their wins and achievements.
Events Strategy
In 2024, Tilma developed an Events Strategy for the City of Warrnambool.
Linda (Tilma), Victoria (Warrnambool event team), Kushla (Tilma) and Lauren (Warrnambool’s Event Team manager)
Implementation support
To support the strategy’s implementation Linda held a two-hour implementation session on the strategy’s action plan with the City’s Events Team to talk over the first delivery priorities for the team to action. Together we discussed priorities, considering budget and resourcing.
Six months later, Tilma had another implementation session with the team, to check in on progress and discuss the next stage of activation.
We also provided a bank of hours for the Event Team’s manager to book with Linda at any time for strategic advice and support.
As the second implementation workshp was held in Warrnambool instead of remotely by video conference, Linda also squeezed in a one-day bootcamp training for local event organisers!
“I wanted to let you know how much I have loved working with you both and thank you for the work you have done with the team and I over the past two years. You have been so wonderful to work with, inspiring and encouraging with your input into our roles and strategy.”
Supporting your plan’s implementation
A strategy is only as good as its execution. If your tourism, events, or destination strategy needs structured support to move from paper to progress, we can help. Tilma Group offers practical implementation services—from priority planning and mentoring to ongoing workshops and accountability.
Learn more about our Strategic Activation services and let’s bring your strategy to life.
If you would like support to implement a tourism strategy of any type, please don’t hesitate to reach out to us. We can help
Identify and secure grant funding to deliver projects
Support and mentor staff and managers
Provide accountability