Mumbrella Travel Marketing Summit
Our Event Guru, Claire:
I was very excited to be attending the summit and had very high expectations of the conference due to the notable calibre of presenters. Sadly, the summit was not as I expected and I felt a bit disappointed at the lack of inspiration and education provided. Maybe that was my overly high expectations letting me down, but I can honestly say that I have received more valuable insights from locally run workshops and conferences in the Toowoomba region than I did at this big-named summit.
Destination doubles business levy with grant
Team Tilma are excited to be managing a project that will fast-track the growth and development of Deniliquin as a vibrant regional destination.
Often small regional destinations don't have the big bucks for tourism promotion. We commend Edward River Council for pushing ahead with a levy on commercial businesses in Deniliquin to increase their available funds so they could apply for matched funding from Destination NSW. This has given Council a budget of $240,000 for tourism promotion! This was a smart, strategic way for Visit Deni to create an exciting campaign.
Tilma Group Achievements in 2016
A lot has happened in a year!
We’d love to share with you some of Tilma Group’s growth and achievements in 2016. We’ve certainly been living and breathing regional tourism every day!
Australian Regional Tourism Convention
How was it to be an intern at the Australian Regional Tourism Network's annual convention? Dozens of the top guys in tourism in one place and I got to schmooze and ask lots of questions (Anyone who meets me, remembers this quality about me; I'm very curious).
Australian Regional Tourism Network Convention Highlights
The ARTN Convention in Roma was an amazing week of inspiring stories, statistics and ideas with the who's who of the Australian tourism industry, connecting tourism operators, industry associations and government to discuss the future of regional tourism in Australia, looking ahead to 2030. The future is looking bright, guys!
Tourism + Agriculture = Rural tourism growth in agritourism
Deloitte has identified five “super-growth" sectors in Australia: agribusiness, gas, tourism, international education and wealth management. So what happens when you bring two ‘super-growth’ sectors together? Agribusiness + Tourism = an exciting Agritourism partnership!
Agritourism game-changer Coolamon Cheese
Coolamon Shire is a rich agricultural and pastoral district, located in the Riverina region of NSW. In recent years, Coolamon Shire has focused on developing and marketing festivals and events as key drivers of visitation. Rural Australian agricultural and tourism businesses are working together to embrace agri-tourism and capitalize on its benefits. Coolamon Cheese is an example of this, with nineteen artisan cheeses crafted from local Riverina milk in a historic 1920s co-op building.
Regional tourism is exploding! Tilma take-outs from Deloitte Tourism Outlook report
Domestic travel is growing at its fastest pace since records began nearly two decades ago.
Vanuatu Tourism Awards Excellence
Over 58 businesses, from across five provinces, entered this year’s Vanuatu Tourism Awards, in a heartening sign of the tourism industry's recovery after Cyclone Pam.
5 things to do before you start your tourism award submission
Writing a tourism award submission can be a very intense, time consuming yet rewarding process. Before you start writing your submission, it is important to spend some time planning and preparing to ensure your responses are clear, to the point, and can be backed up with evidence.
Here are the top 5 things we recommend doing before you begin drafting your submission.
2015 Australian Regional Tourism Network convention!
Two weeks ago, Linda and Lisa set off for the 2015 ARTN Convention, a significant event for the tourism industry that brings together government agencies, practitioners, organisers and operators to discuss, debate and investigate issues, challenges and opportunities facing regional tourism.
5 tips to help win tourism awards!
1. Before you start your submission allow some time to determine your goals and objectives – know why you are entering the program and use this as motivation to submit your entry
Another amazing regional destination and operator....add this one to your bucket list!
Australian Tourism Awards are a fantastic opportunity to bring recognition, credibility and publicity to your experience or destination. Tilma Group offers a comprehensive award submission writing service, and we were recently approached by Cape Trib Beach House to help them put together their entry...
Online destination marketing tips for regional tourism
Ever felt like you’re stuck out in the sea when you’re in fact miles inland? Event and destination marketing for regional Australian business means trying to stay afloat in a sea of aggressive competitors, all offering amazing experiences to your potential customers. How do you compete online when gigantic pay-by-the-month directories dominate search results?
Local SEO tips for regional businesses
Contribution by Dana Flannery, Creative Director at Talk About Creative in Brisbane. Talk About Creative have worked with regional businesses across Queensland, New South Wales, South Australia and Tasmania to improve their local SEO.
Tilma Group judges Vanuatu Tourism Awards – a tough gig!
In early February I was invited to be a judge at the Vanuatu Tourism Awards, which saw me spend ten beautiful days in this stunning destination.
Tilma Group director in Women in Business mentoring program
On Thursday February 3 Tilma Group Director Lisa Cameron was officially introduced to her Business Mentor, thanks to the Women in Business Wagga Mentoring Program.
Tilma Group director on Australian Regional Tourism Board
The Australian Regional Tourism Network (ARTN) is the peak national body that represents regional tourism practitioners, and supports its members by providing opportuni...
Tilma Group hits the ground running in Queensland
In October 2014 the Tilma Group successfully opened a second office in Southern Queensland, providing Managing Director Linda Tillman with the opportunity to expand the successful regional agency, whilst at the same time enjoy the proximity to family.